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Skickatarta.se - Our Timeline |
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It started with a good idea |
Our ambition with SkickaTarta.se is that we want to make it easier and more enjoyable for you to surprise friends, family members and business colleagues with fresh pastries, designed by yourself or by a local Pastry Shops. We the founders, Magnus Noord, CEO and Magnus Äng, the Marketing Manager have extensive experience in building trading networks in Europe, both on the Internet and in physical trading of various products. The desire to develop the confectionery industry and make it a noble hand craft easily accessible on the Internet has always been an idea of ours and with all the knowledge that we had, we decided to leave our secure employment a few years ago and started the company Pastry Sweden AB and with Service SkickaTarta.se. |
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Mognus Noord and Magnus Äng (Photo: Karolina Andersson, Mianima.se) |
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Important Events |
2010 - October: the company Pastry Sweden AB is formed
- December: The first order came via phone before SkickaTarta.se was launched, it was Google in Sweden who ordered 10 piece Logo cakes to customers
2011 - April: SkickaTarta.se launched on the Internet
- November: SkickaTarta.se won the award as a rookie in e-commerce of distance trading day
2012 - February: Dagens Industri writes a great article on SkickaTarta.se
- March: SkickaTarta.se is nominated for "Årets E-handel" of Retail Awards
- November: Spintop Ventures become shareholders of the company
2013 - February: the magazine Today's Trade talks about SkickaTarta.se and Entrepreneur Magazine writes about the founders of our company and see SkickaTarta.se.
- June: SkickaTarta.se launches digital gift card
- July: Dagens Industri writes about SkickaTarta.se's expansion into Poland at the back of the printed edition
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